martes, 9 de febrero de 2010

SEOmoz Daily SEO Blog





SEOmoz Daily SEO Blog

SEOmoz Coming To a City Near You (Kinda)

Posted: 09 Feb 2010 05:44 AM PST

Posted by jennita

SEOmoz conference map

The holidays are long over, 2010 is well underway, we've already launched a new product, made a big announcement... and it's barely February! While our amazing development and product teams are busily building new tools as I type (and I'm not even kidding, those guys work a lot), some of us are hitting the road.  For the next couple months, the SEOmoz team will be galavanting across the globe attending, speaking and even keynoting (yea.. is that a word?) at multiple Search Marketing Conferences. Essentially, in the next 45 days there's an opportunity to see one of us at a city near you... or somewhat near you... or at least in the same country... or possibly the same continent. Anyway,  you get the picture.

Following is a detailed list of where you can find us over the next couple months. Being a part of such an amazing community means the world to us, so please if you're attending any of these events, stop by and say hello. We'd really love to meet you. (Unless of course you're a stalker, then make sure to look for either Sam Niccolls or Danny Dover... They'd LOVE to meet you.) Without further ado, here's the list!

OnlineXcellence - Glasgow - February 12

Kicking off this international tour, Rand will be presenting to business owners and CEOS during a day of SEO training at OnlineXcellence.

Rand Speaking
Let me tell you something...

SES London - February 15-19

This is the first of many trips to London this year for the mozzers.  SES London is known for having great content, and this year one of my favorite speakers, Avinash Kaushik is giving one of the keynotes. Rand will be attending and speaking at the following sessions:

OMS San Diego - February 22-25

At OMS San Diego, Rand is organizing a panel of Search Marketing leaders who will be discussing advanced tactics at the SEO 2.0 Leadership Forum. Rand will also be speaking on the panel, "PR, Social Media and Search".

Miva Merchant - San Diego - February 24-26

The mozzers will be camping out in San Diego for a few days! For the Miva Merchant conference, Gillian is speaking on three sessions while Rand is keynoting about SEO on the second day.



SMX West - Santa Clara - March 2-4

This will be my first SMX West and you'll find me volunteering in the In House Track on day 3. Rand is speaking on the Link Building Fundamentals panel, which looks pretty awesome. I'll have the flip video camera, so be sure to hunt me down, maybe you'll make it onto a Whiteboard Friday.

save!
Use the code "smx10seomoz" to get a 10% discount at SMX West!



Gillian Muessig Speakin in India
Gillian Speaking in India Last Year

SphinnConn - Jerusalem - March 4-7

SphinnConn Jerusalem is the first of it's kind. It sold out quickly and is sure to be an amazing event. Gillian will be speaking at the SEO Fundamentals panel and the Link Building Clinic.

MVIXcon Dubai & Cairo - March 8-11

Gillian is looking forward to addressing a Women in Business group at MVIXcon in Dubai and to a meeting with members of the Royal Family during her visit.

SEMpdx Portland - March 9

Just a skip, hop and a jump from us, we'll be heading to SEMpdx Portland which has an amazing lineup of speakers. Rand will be speaking on SEO Tools panel and covering both SEOmoz tools as well as others.

InfusionCon - Scottsdale - March 10-12

Scott will be presenting on SEO to this group of small to medium e-businesses at InfusionCon. Also, we're always interested in learning more about how to most effectively reach new customers, optimize our payment systems, and get better at customer service. :) Sarah will also be attending!

MountainWest RubyConf - Salt Lake City - March 11-12

The  MountainWest RubyConf is an excellent Ruby conference, which is our preferred dev language at SEOmoz. It will be a good opportunity to meet others doing cool things with the language and to get to know the community more personally.

SXSW Interactive - Austin - March 12-16

Danny Dover will be at SXSW Interactive joining and talking with the literally 10,000s of other attendees. The technology conference is aimed at all things interactive (Websites, Video Games, Movies). It will be a good opportunity to meet website creators who operate outside the sphere of the SEO industry. (Yes they exist, yes they are in Texas)

IMC Calgary - March 16-17

As part of Gillian's world wide tour 2010, she'll be speaking at IMC Calgary on the The Power Triumvirate of 2010: The Convergence of Social-Mobile-Local.
save!
Use the code "imc-speaker" to save 15% on any IMC event in 2010!



SES New York - March 22-26

SES New York is jam-packed with training workshops, sessions and brilliant keynote speakers. Really, who wouldn't want to spend some time in New York City in March? Rand is speaking on a panel plus Adam and Kate will be attending as well. This might be Kate's first Search Marketing Conference, so go easy on her folks. :)

save!
Get 50% off SES NY with the purchase of 1 Year of SEOmoz Pro. Go Pro Now and Save on SES NY!



IMC Stockholm - March 22-25

Gillian will be keynoting at IMC Stockholm, a broad group of entrepreneurs, affiliates, and search marketers.
save!
Use the code "imc-speaker" to save 15% on any IMC event in 2010!



SMX Munich - March 23-24

Our own rockstar developer Ben, will be speaking at SMX Munich on both a ranking factors panel, as well as a spam issues panel. (Wow, I didn't even know Ben spoke German!)

The Freemium Summit - The Business of Free - San Francisco - March 26

The Freemium Summit was recommended by Dharmesh Shah as a good conference for folks who have free offerings as an important part of their business plan. Sarah will be attending and it's a great opportunity to learn and network with other entrepreneurs.



The craziest part is... once all these are over, we have another round starting in April. :) We hope you're planning on attending some of these events and look forward to meeting you, or speaking with you again. Stay on top of our activities by following us on Twitter, or being our fan on Facebook. Happy Conferencing!

Do you like this post? Yes No

30 SEO Bookmarklets to Save You Time

Posted: 08 Feb 2010 04:06 PM PST

Posted by randfish

We all work hard at the SEO process - analyzing sites, gathering data, researching potential problems and identifying the solutions. Today's post is on how to work smarter and faster using bookmarklets for SEO. No matter your browser, these plug-and-play links will let you get your job done faster and easier, and look like a pro in front of bosses and clients.

The list isn't completely comprehensive, but it covers 95%+ of the SEO data points I retrieve on a monthly basis and a few extras I don't personally use that may be valuable to others. It also has a section at the end on how to make your own bookmarklets for any site, tool or service you use. To employ, just click and drag the bookmarklet links from this blog post into your sidebar or bookmarks folder and rename to whatever you'd like. I've divided the post up into sections so you can quickly grab the items you care about.

SEO Bookmarklets Sections:

 SEO Bookmarklet Dragging Instructions
Just follow the instructions from this highly "meta" image :-)

Site Indexation Queries

Backlink Data Queries

 Specialized Search Queries

  • #15 - Google: Remove personalization
  • #16 - Google: Include duplicate results
  • #17 - Google: Show results from last 24 hours only
  • #18 - Google: Show results from last 7 days only
  • #19 - Google: Show US results (useful when performing queries from overseas)
  • #20 - Google "Text-Only" Cache of current URL

Domain & Traffic Data Queries

Social Media Data Queries

How to Construct Your Own Bookmarklets

Here's a sample code snippet for the bookmarklet above that shows links from OpenSiteExplorer.org:

javascript:location.href='http://www.opensiteexplorer.org/'+location.host+'/a!links'

To reproduce the effect with a bookmarklet that calls data from any site, you'll need to

  1. Find a web-based tool that stores the webpage it's calling data for in the URL. For example, Google Trends for Websites uses a format like "http://trends.google.com/websites?q=site:seomoz.org"
  2. Include the initial piece - javascript:location.href=' at the start of the bookmarklet link
  3. Follow that code snippet with the desired webpage that contains data. For example, if I wanted to get Google Trends for Websites, I'd use http://trends.google.com/websites?q=site%3A - note that for special characters in the URL like the colon : you'll need to use the hex character codes (a good list is here)
  4. Next you'll need to call the current URL. The most common way to do this is with window.location.href or location.host which pulls the URL string from the address bar.
  5. You may need to strip out portions of the URL to get just the sub or root domain. In my example with Google Trends, I'd use document.domain.replace('www.','') rather than the full URL string from #4 above. This removes the www from a domain name if it exists and extracts only the domain portion instead of the complete URL.
  6. To combine the javascript code snippet, you'll need to use proper syntax - following phrases with +, wrapping in single quotes and ending with a semicolon ;
  7. The finished code snippet looks like this -  javascript:location.href='http://trends.google.com/websites?q=site%3A'+document.domain.replace('www.','');
  8. You can use a wide variety of Javascript commands to build all sorts of bookmarklets, not just those that call URLs or append data. However, you'll need a more advanced tutorial to show you that process - sorry!

Now you're ready to start building your own bookmarklets. We'd love to have you share any of your favorites (or any new concoctions) in the comments below. If you've got great ones, I'll even try to add them into the post tomorrow and, naturally, pass on the credit :-)

p.s. One I'd love to see is a bookmarklet that gives a pop-up of the current website's IP address and, for extra bonus, takes you to a Bing IP: search query to show other sites hosted on that address.


Do you like this post? Yes No



Publicado por en

No hay comentarios:

Publicar un comentario

Suscribirse a: Enviar comentarios (Atom)